{"id":482,"date":"2025-07-24T14:16:44","date_gmt":"2025-07-24T14:16:44","guid":{"rendered":"https:\/\/coinzilla.com\/blog\/?post_type=case-study&#038;p=482"},"modified":"2026-02-19T12:29:54","modified_gmt":"2026-02-19T10:29:54","slug":"wild","status":"publish","type":"case-study","link":"https:\/\/coinzilla.com\/blog\/case-study\/wild\/","title":{"rendered":"How Wild.io Scaled Campaigns to Generate Over 16,000 Conversions in Crypto iGaming"},"content":{"rendered":"<div class=\"before-and-after-coinzilla\">\n    <div class=\"before-and-after-coinzilla__before\">\n                    <div class=\"title-before-and-after\">\n                Before Coinzilla            <\/div>\n                    <div class=\"before-and-after-items\">\n                                    <div class=\"before-and-after-item\">\n                        <span class=\"icon icon-diamond\"><\/span>\n                        Limited access to crypto-native, high-intent users;                    <\/div>\n                                    <div class=\"before-and-after-item\">\n                        <span class=\"icon icon-diamond\"><\/span>\n                        Needed expert guidance for optimization and efficient budget use;                    <\/div>\n                                    <div class=\"before-and-after-item\">\n                        <span class=\"icon icon-diamond\"><\/span>\n                        Lacked high-converting ad creatives for iGaming audiences;                    <\/div>\n                            <\/div>\n        \n    <\/div>\n    <div class=\"before-and-after-coinzilla__after\">\n                    <div class=\"title-before-and-after\">\n                <span class=\"icon icon-check-double\"><\/span>\n                After Coinzilla            <\/div>\n                    <div class=\"before-and-after-items\">\n                                    <div class=\"before-and-after-item\">\n                        <span class=\"icon icon-diamond\"><\/span>\n                        28 M+ impressions across premium crypto websites;                    <\/div>\n                                    <div class=\"before-and-after-item\">\n                        <span class=\"icon icon-diamond\"><\/span>\n                        Strategic targeting on top-tier markets;                    <\/div>\n                                    <div class=\"before-and-after-item\">\n                        <span class=\"icon icon-diamond\"><\/span>\n                        Advanced tracking, budget reallocation, and traffic filtering based on performance data;                    <\/div>\n                            <\/div>\n        \n    <\/div>\n<\/div>\n\n\n\n<p>Wild.io, a leader in the iGaming world, was already making waves, but reaching the next level meant finding a more innovative way to connect with crypto-savvy players. Despite a strong platform, their growth hit a ceiling without direct access to high-intent, crypto-focused audiences.&nbsp;<\/p>\n\n\n\n<p>That&#8217;s where Coinzilla came in.&nbsp;<\/p>\n\n\n\n<p>With premium ad placements on major crypto and blockchain sites, custom creatives, and constant campaign fine-tuning, Wild.io finally got the exposure it needed.&nbsp;&nbsp;<\/p>\n\n\n\n<p>The result? Wild.io built strong retention and trust with new players worldwide, resulting in more sign-ups, deposits, and a global player base that keeps returning.&nbsp;<\/p>\n\n\n<div class=\"key-achievements\">\n            <h2>Key Achievements <\/h2>\n            <div class=\"key-achievements-items\">\n                            <div class=\"key-achievements-item\">\n                    <div class=\"key-achievements-item__top\">\n                        <div class=\"number\">\n                            1                        <\/div>\n                    <\/div>\n                    <div class=\"key-achievements-item__bottom\">\n                        <h4>\n                            Massive Scale and Reach                         <\/h4>\n                        <p>\n                            Generated over 28 million impressions across premium crypto websites, establishing Wild.io as a prominent presence in the crypto gaming space.                         <\/p>\n                    <\/div>\n                <\/div>\n                            <div class=\"key-achievements-item\">\n                    <div class=\"key-achievements-item__top\">\n                        <div class=\"number\">\n                            2                        <\/div>\n                    <\/div>\n                    <div class=\"key-achievements-item__bottom\">\n                        <h4>\n                            High-Quality Conversion Generation                         <\/h4>\n                        <p>\n                            Achieved 16,000+ conversions with 1,140 deposits and 14,860 registrations, demonstrating exceptional campaign effectiveness.                         <\/p>\n                    <\/div>\n                <\/div>\n                            <div class=\"key-achievements-item\">\n                    <div class=\"key-achievements-item__top\">\n                        <div class=\"number\">\n                            3                        <\/div>\n                    <\/div>\n                    <div class=\"key-achievements-item__bottom\">\n                        <h4>\n                            Strategic Market Expansion                         <\/h4>\n                        <p>\n                            Through geo-targeted campaigns, Wild.io expanded into high-value regions by tailoring ad delivery based on performance trends and audience behavior, without overextending budget or resources.                         <\/p>\n                    <\/div>\n                <\/div>\n                    <\/div>\n    \n<\/div>\n\n\n<h2 class=\"wp-block-heading\">Introduction to Wild.io<\/h2>\n\n\n\n<p><a href=\"http:\/\/wild.io\/\" target=\"_blank\" rel=\"noreferrer noopener\">Wild.io<\/a> is a premium online casino operated by Nonce Gaming B.V. and licensed by the Curacao Gaming Authority. The platform offers a player-friendly and innovative gaming experience featuring various popular slots, table games, and live dealer options.&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<p>Wild.io has won several awards, including AskGamblers&#8217; Best New Casino 2023, Best Casino Shortlist 2024, Player&#8217;s Choice 2022, and an Intercom award for Excellent Support.&nbsp;&nbsp;<\/p>\n\n\n\n<p>These honors show Wild.io&#8217;s strong commitment to quality, trust, and excellent customer service in the competitive iGaming industry.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Wild.io&#8217;s Challenges Before Partnering with Coinzilla<\/h2>\n\n\n\n<p>Before partnering with Coinzilla, <a href=\"http:\/\/wild.io\/\" target=\"_blank\" rel=\"noreferrer noopener\">Wild.io<\/a> was already established and aware of the need to stay current and scale effectively. Yet, they faced challenges in reaching targeted crypto audiences on premium platforms.&nbsp;<\/p>\n\n\n\n<p>They also sought improved tools and expert support to analyze their data and optimize campaigns. Understanding the value of a more strategic, data-driven approach, Wild.io partnered with Coinzilla to expand its reach, refine ad targeting, and drive higher-quality traffic and conversions.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Key Performance Indicators<\/h2>\n\n\n\n<p>To measure the effectiveness of our ad campaigns for Wild.io, we tracked and analyzed the following key performance indicators (KPIs):&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Click-Through Rate (CTR):<\/strong> Measuring user engagement and ad effectiveness across different placements and creative variations.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Conversion Rate<\/strong>: Tracking the percentage of clicks that resulted in desired actions (registrations and deposits), with Wild.io achieving an impressive 13.2% conversion rate.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Coinzilla&#8217;s Approach and Solution for Wild.io<\/h2>\n\n\n\n<p>Our partnership with Wild.io was built on a comprehensive, data-driven approach to maximize conversions and attract new players.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Here\u2019s how we worked with Wild.io to deliver high-impact results through strategic campaign management and precise targeting:&nbsp;<\/p>\n\n\n    <div class=\"steps\">\n                    <div class=\"steps__item\">\n                <h2 class=\"steps-item-title\">Step 1: Comprehensive Campaign Strategy <\/h2>\n                <div class=\"steps-item-description\">\n                    <p aria-level=\"4\"><i><span data-contrast=\"none\">Multi-Format Ad Deployment<\/span><\/i><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:80,&quot;335559739&quot;:40,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Coinzilla took the lead in managing Wild.io&#8217;s advertising campaigns, leveraging every available ad format: display, native, popunder, and in-app native.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">By running campaigns across premium and brand awareness categories, we ensured maximum exposure and identified the best-performing formats for Wild.io\u2019s audience.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p aria-level=\"4\"><i><span data-contrast=\"none\">Targeted Audience Focus<\/span><\/i><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:80,&quot;335559739&quot;:40,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">We tailored our targeting to reach high-intent audiences across diverse regions, prioritizing performance-based segmentation over broad delivery. With support across all operating systems and devices, we maximized Wild.io\u2019s reach and captured traffic from a wide variety of crypto-savvy user profiles.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p aria-level=\"4\"><i><span data-contrast=\"none\">Premium Publisher Placements<\/span><\/i><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:80,&quot;335559739&quot;:40,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Through our extensive publisher network, we secured premium placements on leading crypto sites, including Blockchain.com, Dextools.io, and Etherscan.io.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Blockchain.com quickly became the top source for high-quality registrations and deposits, showcasing our ability to connect Wild.io with the right audiences.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n                <\/div>\n            <\/div>\n                    <div class=\"steps__item\">\n                <h2 class=\"steps-item-title\">Step 2: Creative Development and Optimization <\/h2>\n                <div class=\"steps-item-description\">\n                    <p aria-level=\"4\"><i><span data-contrast=\"none\">Custom Banner Creation<\/span><\/i><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:80,&quot;335559739&quot;:40,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Leveraging Wild.io\u2019s brand assets, our team designed engaging HTML5 banners to promote their strongest offers, such as \u201c20 No Deposit FREE SPINS,\u201d \u201c24\/7 Support,\u201d and \u201cInstant Withdrawals.\u201d<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p aria-level=\"4\"><i><span data-contrast=\"none\">Performance-Based Optimization<\/span><\/i><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:80,&quot;335559739&quot;:40,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">We optimized campaigns by filtering low-performing traffic, fine-tuning CPM, and frequency capping.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Backed by our deep expertise in crypto and understanding of user intent, we provided ongoing strategic recommendations to ensure campaigns stayed effective and delivered maximum ROI.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n                <\/div>\n            <\/div>\n                    <div class=\"steps__item\">\n                <h2 class=\"steps-item-title\">Step 3: Strategic Budget Allocation and Performance Tracking <\/h2>\n                <div class=\"steps-item-description\">\n                    <p aria-level=\"4\"><i><span data-contrast=\"none\">Strategic Budget Allocation\u00a0<\/span><\/i><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:80,&quot;335559739&quot;:40,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Coinzilla\u2019s team made smart, data-driven decisions to allocate the budget efficiently. We identified and prioritized the channels that consistently delivered real results for Wild.io.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">At the same time, we continued to explore new traffic sources and testing opportunities to unlock fresh growth potential.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">This balanced approach ensured that Wild.io\u2019s budget was always used most effectively, fueling reliable performance and sustainable growth.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p aria-level=\"4\"><i><span data-contrast=\"none\">Advanced Conversion Tracking\u00a0<\/span><\/i><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:80,&quot;335559739&quot;:40,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Through Coinzilla\u2019s Performance Setup integrated directly in Wild.io\u2019s account, we tracked registrations and deposits in real time. This allowed rapid campaign adjustments based on actual conversion data, not just clicks or impressions.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n                <\/div>\n            <\/div>\n            <\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Results and Impact<\/h2>\n\n\n<div class=\"results-item\">\n            <div class=\"results-item__header\">\n            <span class=\"icon icon-check-double\"><\/span>\n            1. Efficient Audience Expansion         <\/div>\n            <p class=\"results-item__text\">\n            Wild.io achieved massive scale by delivering over 28 million impressions across top-tier crypto websites. This extensive reach positioned Wild.io prominently within the competitive iGaming crypto space.         <\/p>\n    \n<\/div>\n\n\n<div class=\"results-item\">\n            <div class=\"results-item__header\">\n            <span class=\"icon icon-check-double\"><\/span>\n            2. Strong User Engagement &#038; High Conversion         <\/div>\n            <p class=\"results-item__text\">\n            Wild.io\u2019s campaigns generated more than 86,500 clicks thanks to tailored creatives and precise targeting, with an average CTR of 0.31%. <br>\r\n\r\n<br>The ads drove exceptional results with approximately 16,000 conversions, including around 1,140 deposits, reflecting a robust conversion rate of 13.2%.         <\/p>\n    \n<\/div>\n\n\n<div class=\"results-item\">\n            <div class=\"results-item__header\">\n            <span class=\"icon icon-check-double\"><\/span>\n            3. Targeted Market Penetration &#038; Sustainable Growth         <\/div>\n            <p class=\"results-item__text\">\n            Wild.io successfully expanded its presence across a diverse range of high-potential markets by leveraging precise audience segmentation and performance-driven targeting. <br>\r\n<br>Instead of broad geographic outreach, campaigns were continuously refined based on real-time engagement and conversion data. <br>\r\n\r\n<br>This adaptive strategy allowed for smarter budget allocation, ongoing traffic quality improvements, and sustainable user acquisition at scale. The result was long-term growth built on meaningful player engagement rather than short-lived spikes in activity.         <\/p>\n    \n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Testimonial: Wild.io on Coinzilla&#8217;s Performance<\/h2>\n\n\n<div class=\"quote-text\">\n    <span class=\"icon icon-quote\"><span class=\"path1\"><\/span><span class=\"path2\"><\/span><\/span>\n            <p>\n            \u201cCoinzilla\u2019s ad placement and targeting strategy has given us a huge boost to our audience and traffic and player retention. Their team\u2019s knowledge of the iGaming market and campaign management was spot on with our growth goals as we expand into new markets. <br>\r\n\r\n<br>Looking forward to continuing the partnership with Coinzilla as we explore new opportunities.\u201d          <\/p>\n    \n    <div class=\"author-wrapper\">\n                    <div class=\"author\">\n                Radu            <\/div>\n                    <span class=\"position\">Wild.io<\/span>\n            <\/div>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">Explore More Coinzilla Case Studies:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/coinzilla.com\/blog\/case-study\/jackbit\/\">How Jackbit Attracted 1M+ Visitors and Achieved a 12% Conversion Rate with Coinzilla<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/coinzilla.com\/blog\/case-study\/whale\/\">Coinzilla\u2019s Winning Ad Strategy for Whale.io: 8M+ Impressions Delivered<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/coinzilla.com\/blog\/case-study\/gamdom\/\">Gamdom\u2019s 49.5M Impressions Fueled by Coinzilla\u2019s Premium Crypto Ad Network<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Wild.io, a leader in the iGaming world, was already making waves, but reaching the next level meant finding a more innovative way to connect with crypto-savvy players. Despite a strong platform, their growth hit a ceiling without direct access to high-intent, crypto-focused audiences.&nbsp; That&#8217;s where Coinzilla came in.&nbsp; With premium ad placements on major crypto [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":483,"parent":0,"menu_order":0,"template":"","meta":{"_acf_changed":false},"class_list":["post-482","case-study","type-case-study","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Wild.io Achieved 16,000+ Conversons | Coinzilla Blog<\/title>\n<meta name=\"description\" content=\"Learn how Coinzilla helped Wild.io scale its crypto iGaming campaigns with targeted ads, real-time tracking, and smart budget allocation.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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