Bogdan Cretu Let’s face it: 2021 was kind of terrible for most people. Yet for the cryptocurrency community, 2021 has been the best year to date.
Bitcoin has reached new all-time highs. Many altcoins have rallied, delivering exponential profits. Blockchain and other DLT technologies and environments have improved and become more user-friendly. The rise of DeFi has encouraged cryptocurrency projects to enhance and expand the services and capabilities available to users. These are just a few examples.
On November 9th, Coinzilla will turn 5. As the cryptocurrency market has grown exponentially in the last year, so have we.
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We Grow So You Can Grow
In 2021, we’re proud that our advertising network has grown to offer over 1 billion monthly impressions.
Our network of publishers has passed 600 reputable websites, covering 160 countries worldwide.
This growth translates into access to a broader worldwide audience to which we serve ads from our clients.
However, we have not forsaken the niche specifics for the sake of change. So, we continuously focus on expanding Coinzilla’s advertising capabilities only into the cryptocurrency market.
We know that our advertisers need to market their projects to a crypto-interested audience, and we make sure that our ads land only in front of crypto enthusiasts.
You Get More Customer Support
Since 2016, over 10,000 advertisers have trusted us to help them promote their projects, launching over 16,000 campaigns.
In 2021, the cryptocurrency market increased exponentially, as did the community’s advertising needs. Because we work with the best advertisers, we ensure everyone’s needs are met promptly.
So, we’ve expanded our Sales Account Managers team. Our dedicated account managers are more than ready to keep up with the increasing demand of crypto marketing, answer every question, and help set up advertising campaigns for emerging cryptocurrency projects.
We’re Keeping Up with the Banner Demand
Naturally, as the need for display advertising has grown in the cryptocurrency market, we’ve also expanded the banner design team.
Of course, the success of a project depends on many factors. The offering, the website, the brand, and the audience are just a few.
However, effective banners can help a campaign achieve a higher click-through rate (CTR). And if the conversion funnel is well-tuned, that high CTR can translate into more results.
To meet the increasing demand for custom banners, we’ve increased our capacity to help customers with banner design this year.
You Get More Brand Awareness Through Written Content
In 2021, the Coinzilla all-in-one content marketplace order number also increased. People like reading fresh content about new cryptocurrency projects, so crypto projects have started publishing more on reputable websites.
Advertisers find it more efficient to access the deals on Coinzilla Marketplace instead of negotiating with the publishers.
However, you will also need the content once you find the website you want to publish on. And because we’re well aware that creating qualitative articles demands resources you cannot always afford to spend, we’ve also expanded our content team.
This way, our clients can post more and faster than they usually would.
We’ve Minted Our NFTs
And because it’s our birthday, we want to reward our partners who helped us grow.
We have prepared our own Coinzilla NFTs that we will award to our active advertisers and publishers. Visit our Anniversary NFTs article and find out what you can do to be eligible for one of our NFTs. You can also check them here.
Looking Toward the Future
The past is the past, the present is now, and the future looks bright. Just because we have had a tremendous year in 2021 doesn’t mean we’ll stop making an effort.
On the contrary, we’re preparing a complete redesign of the Coinzilla advertising platform to enhance usability and simplify crypto advertising. We’ve also prepared many more surprises for the year, so stay tuned.
