Nine years. When Coinzilla launched back in 2016, the crypto world looked very different. Fast forward to 2025, and we have grown, learned, and adapted, all thanks to you: our advertisers, publishers, partners, and community. 

As we mark our ninth birthday, we take a look back at what we achieved this year and how these milestones have shaped the path forward for Coinzilla.

Highlights From the Year

1. Conference Presence

Throughout 2025, we participated in several key industry events, meeting partners, advertisers, and publishers face-to-face.

This year, we did not stay behind our screens. We showed up where the action happens, attending major industry events such as Crypto Expo Europe 2025 in Bucharest, TOKEN2049 Dubai, TOKEN2049 Singapore, and Paris Blockchain Week. 

Each conference brought new conversations, valuable partnerships, and insights into what advertisers and publishers need most in an evolving crypto landscape. The energy and ideas exchanged during these events continue to shape the way we build and serve our community.

2. Platform Developments

Coinzilla’s success has always been rooted in listening to feedback and staying adaptable. This year, our focus was on refining Coinzilla’s platform to make it stronger, more efficient, and aligned with current regulations.

• Card deposits available: Advertisers can now top up their campaigns using credit or debit cards, making the process faster and more convenient. Read more here.
• Enhanced delivery tracking: We introduced new delivery statuses that offer better visibility into campaign performance, ensuring advertisers have accurate and transparent reporting.
• PR packages update: We introduced Coinzilla Packages, complete bundles designed to simplify campaign setup and accelerate growth. Advertisers can choose between Press Release, KOL Spotlight, and Visibility Boost packages, each available in three versions: Starter, Premium, and Ultimate. Explore the packages.
• Retargeting optimization: We introduced Coinzilla Retargeting to help advertisers re-engage users who have shown interest but did not convert. By analyzing on-site behavior, setting custom tracking events, and launching tailored campaigns across the open web, we help projects bring users back and turn traffic into measurable results. Learn more here.

3. Spotlight on Collaboration and Case Studies

Over nine years in crypto ad-tech, we have been fortunate to collaborate with a wide range of partners who share our passion for effective marketing and transparent results. 

Several recent case studies highlighted what happens when advertisers, publishers, and data come together with a clear strategy.

From blockchain startups building brand awareness to established exchanges scaling user acquisition, Coinzilla campaigns helped translate objectives into measurable outcomes. 

Each partnership served as a reminder that success in crypto advertising is not solely about reach. It is about trust, relevance, and understanding the audience.

Adapting to an Evolving Industry

Crypto advertising has undergone significant changes since 2016. Market cycles have come and gone, regulations have become stricter, and audiences have become more sophisticated. Throughout it all, Coinzilla has continued to grow by focusing on reliability and transparency.

Over the past year, we’ve made consistent efforts to stay compliant with every major regulatory update, including the MiCA framework, ensuring that our advertisers and publishers operate in a secure and transparent environment.

The introduction of card payments reduced friction for advertisers who wanted a faster way to launch campaigns. The MiCA-compliant payout updates ensured that our network remains trustworthy in a regulatory environment that demands accountability. 

Each of these improvements reflects our ongoing commitment to creating a safer, smarter, and more transparent advertising ecosystem for the cryptocurrency community.

Nine Years of Growth, Thanks to You

Reaching nine years is both a celebration and a reflection. None of it would have been possible without the advertisers who trusted us with their campaigns, the publishers who joined our network, and the dedicated Coinzilla team behind the platform.

When we started in 2016, our goal was straightforward: to help crypto projects reach genuine audiences and support publishers in monetizing their content responsibly. That vision remains unchanged. What has evolved is the scale of our community, the sophistication of our tools, and the strength of our partnerships.

Thank you for being part of this journey and for helping Coinzilla continue to grow, adapt, and lead the way in crypto advertising.

Here’s to nine years of building together. Stay tuned, because we’re already preparing some exciting things for the year ahead.